Primark in Gibraltar will offer a diverse range of products, stocking everything from new born and kids clothing, to womenswear, menswear, home ware, accessories, footwear, beauty products and confectionery. The company sells fashionable clothes at the low cost end of the market.
Primark was first opened by Arthur Ryan in June 1969 in Mary Street, Dublin under the name Penneys. Further expansion and success in Ireland led to the move to the United Kingdom, and, in 1971, it opened a large store in Belfast City Centre before opening four out-of-town stores in England in 1973. In October 2011, Primark opened its first concession model. Primark is now stocked in Selfridges department stores in Trafford Centre, Manchester, The Bull Ring, Birmingham and Oxford Street, London.